UX & Visual Design
Interaction design, UX & UI
A new parcel tracking experience.
Track all your parcels at once and choose when to get notified. Upon arrival, your parcel lights up in green for easy identification.
Check the status detail of every parcel.
Get notified, wherever you are.
Have a peace of mind knowing where your parcels are, every step of the way.
It’s that easy. 🙂
IA, UX & UI Design
Conceptual design of Post a Card app.
Create a post card or e-card in minutes. Snap a photo or select photos directly from your mobile phone or Instagram account. Lastly, personalise your cards and send them to your friends!
IA, User Journey, UX & UI Design
SAM (a product of SingPost) launched a new service called ScanMail.
As what the name says, this service scans your snail mails, essentially digitising it.
This site showcases the features of ScanMail, how it works and its price plans. People who are interested in this service can sign up for the ScanMail service via this site.
Wireframes
Sketches
Low fidelity mock-ups
UI Design
Hi-fidelity mockups
Responsive Design
Chinese New Year promotion by Hailo Singapore. For 15 days during Chinese New Year, Hailo gave away a unique discount code every day on the Hailo Facebook page, valid only for the first 288 customers. This promotion successfully increased Facebook fan base, grew Hailo users and daily app usage.
Art Direction & Illustration
Concept Development, User Journey, UX & UI Design, Art Direction
This is a personal project I worked on while at a hackathon (AppHackSG) organised by AngelHack.
The app interface was designed in 8 hours and passed on to the developers to complete within 24 hours. Proud to say that this app emerged as one of the TOP 10 FINALISTS (out of 25 teams).
The Idea Behind
Whenever I travel, I find it a hassle to crawl the internet & social media to scour for places to visit and plan an itinerary.
I often dream of having one platform that can do everything, and so I created an app that can do just that.
Putting Thoughts On Paper
Some sketches & wireframing to jot down my ideas. I wanted it to be a website initially, but I changed it to an app after deciding to join the App Hackathon.
The App
This nifty app recommends curated tourist attractions, hidden gems, and allows you to “heart” them — a more affectionate way of bookmarking your places of interests.
It is also smart enough to recommend you activities based on the time of the day. Eg. Breakfast places in the morning (AM), activities suitable for the afternoon (PM), and nightlife fun stuff (NIGHT).
You can then seamlessly move on to plan your day-to-day itinerary by the hour. Great for the OCDs like me.
Simply add any of your favourites to your “Planner” and wala! Your itinerary planning is done!
Safe travels. 🙂
***
What the judges said:
Beautifully designed. Having curated advice for travel could be interesting.
I also had curious apphackers ask me how I arrived at the colour palette & logo design.
IA. User Journey, UX & UI Design
Connect with customers everywhere and bring your business online. Get listed, get seen.
Many SMEs have little or no online presence. This template allows them to create beautiful websites in minutes.
The 2 key strategies of this website design are:
Introduce perpetual discovery
By introducing large beautiful images and useful information like promotions, we seek to capture the audience’s attention and encourage discovery.
Give users a voice
Having avenues for users to connect with business through a contact form and social media give users a voice. This builds trust between clients and the businesses.
Another communication tool we introduced is the “ask for a quote” form, where customers can quickly ask for a quotation through this website.
Wireframes
Fully responsive, mobile ready
Increased page views, more pages consumed per visit and bounce rate dropped by almost 15%.
Logo Design
This logo draws its strength from femininity. The “+” logo mark is a strong floral icon that ladies can immediately identify with.
Modern and contemporary—this font exudes confidence in its own straightforward, upfront personality.
Logo variations
UX & UI, web responsive
Marketing Communications
Advertising & facebook banners for STYL+.
This massive channel rebranding and overhaul increased traffic by 152%. (From 438,124 PVs in Sep 2013 to 666,664 PVs in Nov 2013.)
Illustration & Art Direction
Promotional collaterals to download the inSing Movies app. Concept: Movies in your pocket. Quick access to showtimes, movies news, nearest cinemas & restaurants, and purchase movie tickets—all in your pocket.
Logo Design, Brand Identity
Brand identity design for Lyke, a shopping app housing quirky, cool buys for individuals who love interesting knick-knacks and hard to find design pieces.
The logo shows a blossoming “♥” within the letter “y”. I went with a basic sans serif font, flat colours and a romantic yet playful pink—without introducing anything overly fancy—because love should be simple like that.
The Lyke logo and brand mark can be easily adapted from digital to print, lending vibrance and energy to various stationery and brand merchandise. The brand mark developed also provides instant visual recognition for the brand.
Note: Campaign photos are used to showcase the adaptability and versatility of the Lyke logo and brand mark. The collaterals are not designed by me.
Infographic created to help increase sales.
Jade Pang Design 